Classification ROI Calculator
Estimate the revenue impact of deep semantic classification on your content, inventory, or product catalog, using your own numbers.
Directional estimates based on 3.5B pages classified. Adjustable assumptions.
Total impressions or page views per month
Blended CPM across all inventory types
What % of your inventory is currently classified
Accuracy of your existing classification (if any)
What % of your inventory you'll classify
Classification accuracy determines performance lift
Coverage × Accuracy = Revenue impact
% currently classified/sold at premium rates
Estimated monthly impact
Build SolutionMonthly revenue increase
396.6% increase from current revenue
Annual revenue increase
First year incremental revenue
Premium CPM increase
New premium CPM: $19.80
Additional revenue drivers
Return on investment
Coverage & accuracy impact
Effective coverage = Coverage × Accuracy. All revenue calculations are based on the incremental improvement over your current state.
Want to pressure-test these assumptions with your actual content? Get in touch.
This calculator provides directional estimates. Results vary by content type, vertical, and existing infrastructure.
Based on 3.5B pages classified across publishers, e-commerce, and advertising platforms.
All assumptions are editable. Conservative inputs are encouraged.